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Home Decor Retailer Gives Catalog Lovers Digital Gratification With Launch Of Ballard+™

Stocks in this article: HSNI

For more information, visit www.ballarddesigns.com/featured/ballardplus.

About Ballard Designs:

Ballard Designs is one of the premier multi-channel sources for European-inspired home furnishings and accents. A full-color catalog is published monthly, and over 50 million are circulated around the country each year. Ballard Designs was founded in 1983 by Helen Ballard Weeks. The brand offers a unique combination of exclusive products, trusted design expertise and competitively priced, classically inspired home furnishings.  In 1997, Ballard Designs joined forces with Cornerstone Brands, one of the largest direct marketing companies in the United States. In 2008, Ballard Designs became part of HSN, Inc. (Nasdaq: HSNI) under the Cornerstone Brands umbrella. Ballard Designs' corporate headquarters are located in Atlanta, GA.

About VisualCommerce™ and Marxent Labs:

VisualCommerce™ is a software service from Marxent Labs LLC that leverages Augmented Reality and mobile image recognition to connect print catalogs with consumer mobile devices.  VisualCommerce™ enables catalog retailers to blend the seamless path to purchase and measurement of mobile commerce with the proven success of print.  With VisualCommerce™, shoppers enjoy a print catalog browsing experience enhanced with product reviews, a favorites list and the ability to add items to their cart without entering product codes. Marxent Labs has offices in Dayton, Ohio and St. Petersburg, Florida. The company is backed by Detroit Venture Partners and Stage 1 Ventures. To learn more, visit marxentlabs.com or visualcommerce.com.  

SOURCE Marxent Labs

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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