AOL'S ADVERTISING.COM GROUP NAMES ALLIE KLINE CHIEF MARKETING OFFICER (Photo: Business Wire)
AOL’s Advertising.com Group today announced the appointment of Allie Savarino Kline to the role of Chief Marketing Officer. In this newly created global role, Kline will oversee marketing strategy to drive demand for the Group’s advertising solutions for publishers, advertisers and agencies. Kline will report directly to Ned Brody, CEO of Advertising.com Group.
"We are excited to welcome Allie to the Advertising.com Group leadership team," said Ned Brody. "Her experience in brand management, marketing and advertising for technology-focused organizations makes her a perfect fit for this role. As the group has grown, the need for a dedicated leader focused on marketing our broad range of solutions across display, video and mobile has become paramount. We look forward to her leadership in building out our marketing strategy and teams both here and abroad as the Advertising.com Group brand continues to evolve as a force in the online and programmatic marketplace.”
Kline has an extensive background in brand management and marketing strategy for technology-focused organizations. Most recently she was the Chief Marketing Officer for big data and social graph company 33Across, where she worked with over 375 Fortune 1000 advertisers and 650,000 global publishers. Prior to that role, Kline served as Vice President, Marketing at Brand Affinity Technologies (BAT) where she oversaw the company's brand development, marketing, and athlete and celebrity relationships. Prior to BAT, she ran global marketing for Unicast, a leader in rich media advertising for over 10 years.
"It’s a very exciting time in the online ad space, and the Advertising.com Group’s diverse set of technologies, products, and services position it perfectly for growth,” said Kline. “The Group had the vision and foresight to have seen where the market was headed and innovate ahead of the curve. This is their time, and I’m thrilled to be on board to help bring their strategy to market.”
Select the service that is right for you!
COMPARE ALL SERVICESAction Alerts PLUS
TRY IT FREEJim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.
Product Features:
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
- Weekly roundups
Dividend Stock Advisor
TRY IT FREENew! $49.95/yr
Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.
Product Features:
- Diversified model portfolio of dividend stocks
- Alerts when market news affect the portfolio
- Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Stocks Under $10
TRY IT FREEDavid Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.
Product Features:
- Model portfolio
- Stocks trading below $10
- Intraday trade alerts
- Weekly roundups
Real Money
TRY IT FREE24/7 market commentary from Jim Cramer and 20+ veteran Wall Street gurus. Get access to the latest trading ideas on stocks, options, and ETFs as well as a real-time forum to see the pros exchanging their investment ideas.
Product Features:
- Jim Cramer + 20 Wall Street pros
- Intraday commentary & news
- Real-time trading forum
- Actionable trade ideas
Real Money Pro
TRY IT FREEAll of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.
Product Features:
- Real Money + Doug Kass + 15 more Wall Street Pros
- Intraday commentary & news
- Ultra-actionable trading ideas
Options Profits
TRY IT FREEOur options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.
Product Features:
- 100+ monthly options trading ideas
- Actionable options commentary & news
- Real-time trading community
- Options TV
