MOSCOW, Dec. 12, 2012 (GLOBE NEWSWIRE) -- Yandex (Nasdaq:YNDX), one of the largest European internet companies operating Russia's most popular search engine and most visited website, has implemented search personalisation. Now one of Europe's leading search engines will fetch search results and make search suggestions based on the individual interests and preferences of each of its users. Having searched for 'Harry Potter' on Yandex, a book lover will see links to the book on top of the search results, while those who prefer the film or the game will be directed to results related to their respective interests. Personalised search is part of Yandex's new search platform, Kaliningrad.
Yandex Personalises Search
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