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Primo Water Appoints Chief Operating Officer

WINSTON-SALEM, N.C., Dec. 10, 2012 (GLOBE NEWSWIRE) -- Primo Water Corporation (Nasdaq:PRMW), a leading provider of multi-gallon purified bottled water and related products, today announced that Matt Sheehan has joined the Company as Chief Operating Officer, a newly-created position at the Company. Mr. Sheehan will be responsible for overseeing the strategy and growth of the Company's water segment.

Mr. Sheehan was most recently with Coinstar, Inc. (Nasdaq:CSTR) where he was instrumental in building the Redbox business, which was acquired by Coinstar in 2008. Mr. Sheehan held several roles at Redbox/Coinstar, most recently, as a Senior Venture Advisor, where he advised certain ventures within the Coinstar portfolio on long-term strategy, retail and distribution execution, and technology utilization. From 2008 to 2011, Mr. Sheehan built and led the first Redbox automated retail venture as Vice President, General Manager.

"We are extremely pleased to have Matt join our team and believe his experience in developing high growth services to retailers through solid operational capabilities will be instrumental in executing our plans for continued growth and achieving profitability," commented Billy D. Prim, Primo Water's President and Chief Executive Officer. "His relationships across the mass merchant industry will help us increase distribution as we focus on growing our core water and dispenser businesses."

"I'm extremely excited to join the Primo team and I look forward to helping them execute their strategies as I leverage my experience in developing retail distribution relationships to increase growth long-term," said Mr. Sheehan.

Mr. Sheehan joined Redbox in 2005 as Director of Business Development and in 2006 became Vice President - Sales and Business Development, where he led the Company's growth from 100 kiosks to over 20,000 kiosks across convenience, mass merchant and supermarket stores. Significant clients included Wal-Mart, Walgreens, 7-Eleven, HEB, Wegmans among others.

Mr. Sheehan earned a Bachelor of Business Management and Communications degree at Bentley College in Waltham, MA, and an MBA from the Smeal College of Business at Pennsylvania State University.

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