Patch, AOL's leading online local news and information platform, today appointed Steven Kalin President and Chief Operating Officer. In this newly created role, Kalin will oversee Patch’s day-to-day operations including editorial, sales, and analytics. Kalin will be based at the company’s New York headquarters and report to Jon Brod, CEO and Co-Founder of Patch.
“Steve brings to Patch deep and relevant online and offline operating experience and a proven track record of effectively scaling advertising and content businesses within local media companies,” said Brod. “Patch has momentum in 2012 and with revenue up over 100% and usage up 40% versus last year, Patch is on pace to achieve 2013 run-rate profitability. Steve is a great addition to our leadership team as Patch continues to grow.”
Kalin was previously Chief Operating Officer of Westwood One, one of the largest syndicators of programming to the radio industry, and President of the Metro Traffic division, the largest provider of traffic and local content to radio stations in the U.S. In that capacity, Kalin was responsible for the management of over 3,000 affiliate relationships and more than 1,000 employees, including a 120 person sales force, over 700 on-air traffic reporters and data specialists and a 65 person news gathering organization.
Prior to Westwood One, Kalin was Chief Operating Officer and a Board member of Rodale, a global health and wellness publisher of brands including Men’s Health, Prevention, Runner’s World and Women’s Health. Prior to that, Kalin was Chief Operating Officer of Medscape and held positions with ESPN and McKinsey & Company.
“I live in a Patch town and I have seen first hand how Patch is uniquely positioned to benefit from the void created by the exit of traditional media from our neighborhoods across the U.S.,” said Kalin. “I have built a career in helping to scale such organizations and I look forward to joining Jon and the team during this exciting growth phase.”