With its global presence, Brightcove Video Cloud fits the larger value chain management demands of enterprises and consumers alike. It integrates with client-customer relationship management (CRM), content management system (CMS), and operational management efforts, such as enterprise resource planning (ERP), to create a seamless and powerful customer management optimization solution."Thus, a client company with a global footprint can use the Video Cloud platform to ensure delivery, evaluate the quality of services/experience, empower content protection, access control and analytics that measure by visitor segments, and generate reporting metrics specific to regions, countries and offices that can then show specific segment reach and performance," explained Johnson. "In addition, if the client uses advanced analytics to target in-stream advertising and content for a specific region or market segment, it can leverage Video Cloud configurations to ensure that it happened."
Frost & Sullivan Recognizes Brightcove For Its Continuing Dominance Of The Global Online Video Platforms Market
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