December 5, 2012
Magic Software Enterprises Ltd.
), a global provider of
, announced today that it has joined the
Samsung Enterprise Alliance Program
. The Samsung Enterprise Alliance Program is an
ecosystem targeted to leading independent software vendors and system integrators providing differentiated and unique solutions that enhance Samsung's offerings to its enterprise customers.
isn't just about devices or applications; it's about how they work together to create an intuitive, secure and productive user experience that makes a real difference to the business. Magic's powerful and versatile
mobile enterprise application platform
data integration solutions
help address this challenge and present a good value-added solution for our enterprise customers," said Vice President
, B2B Alliance Group Leader of Mobile Communications Division at
"We are proud to be a part of the Samsung Enterprise Alliance Program," said
, CEO of
Magic Software Enterprises
. "Mobility is truly the future of
. By joining forces with Samsung, a world-leading smartphone and tablet vendor, each of Magic's 15
can benefit from Samsung's global and local sales, marketing, and technical expertise, positioning us well to penetrate the large and fast-growing
enterprise-grade mobile technology
enables Samsung enterprise customers to mobilize all their enterprise systems and processes - quickly, easily and cost-effectively - across a variety of mobile platforms as native, Web/HTML5 or hybrid applications. Magic's smart, code-free metadata approach lets developers concentrate on creating the right applications, processes and workflows to advance their business without getting bogged down in complex, costly, and resource-intensive, OS-specific coding and testing.
Magic mobile applications
can be upgraded on-the-fly and made available to users immediately, via public or internal app stores, avoiding long device-specific publishing processes.
For apps that need to connect different back-end enterprise systems-typically the most costly and time-consuming aspect of
mobile enterprise application development
, Magic provides optimized, certified connectors to leading enterprise systems, such as
- facilitating rapid and cost-effective
are based on a highly scalable architecture, supporting a single user up to hundreds of thousands of users. The company's
smart technology and architecture
enable the rapid and easy adoption of new technologies, future-proofing and extending the longevity of all Magic-based applications/solutions.
About Magic Software Enterprises