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The North American Car Rental Market

Table of Contents

1 Introduction

1.1 What is this Report About

1.2 Definitions

1.3 Methodology

2 Executive Summary

3 North America Tourism SWOT

3.1 Overview of the Car Rental in North America

3.2 Strengths

3.3 Weaknesses

3.4 Opportunities

3.5 Threats

4 Domestic Tourism in North America

4.1 Analysis of Domestic Tourism Flows

4.2 Domestic Tourism Markets in North America

5 Inbound Tourism to North America

5.1 Analysis of arrivals to North America

5.2 Inbound Tourism Flows

5.2.1 International arrivals by region of origin – Africa

5.2.2 International arrivals by region of origin – Asia-Pacific

5.2.3 International arrivals by region of origin – Europe

5.2.4 International arrivals by region of origin – Middle East

5.2.5 International arrivals by region of origin – South and Central America

5.3 Total Inbound Arrivals to North America

6 Outbound Tourism from North America

6.1 Analysis of Departures from North America

6.2 Outbound Tourism Flows

6.2.1 International departures to Africa

6.2.2 International departures to Asia-Pacific

6.2.3 International departures to Europe

6.2.4 International departures to the Middle East

6.2.5 International departures to South and Central America

6.3 Total Outbound Departures from North America

7 Car Rental in North America

7.1 Market value by customer type and rental location

7.2 Fleet size

7.3 Rental occasions

7.4 Rental days

7.5 Average rental length

7.6 Utilization rate

7.7 Average revenue per day

8 Porter's Five Forces Analysis

8.1 Summary of the Competitive Position in the Car Rental Market in North America

8.2 Bargaining Power of Buyers

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