This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

I Gained Three Insights on Tablets After Shopping With My Mother

Apple Switching Costs Are Hard to Overcome

Apple took the early lead in the consumer smartphone and tablet market, and those who still have a personal use computer at home are likely to be using the Apple iOS.

Consumers who have built a portfolio of Apple products by way of MacBooks, iTunes accounts, iPhones and iPods probably would never switch. Even for tech agnostics like my mother, the fear of moving to a new content store and operating system may be too big to overcome.

But even if all iOS users remain entrenched with the operating system and don't move over to Android, Windows 8 or whatever BlackBerry 10 will be, there's reason for some tablet makers to be optimistic.

The Kindle seems to nicely blend Amazon's online retail and content expertise, while allowing prospective users to continue to be compatible with their Apple wireless devices. Meanwhile, the Kindle Fire HD 8.9's $50-a-year wireless broadband contract may be a strong alternative to tiered data plans offered by carriers like Verizon and AT&T, given the prospect of data-overage charges from a streaming video player.

Barnes & Noble's Nook may prove to have similar interoperability with more ambitious software giants like Apple and Microsoft.

While Apple certainly is facing the stiffest competition yet in competing hardware, software and content stores offered by Google, Microsoft and, to a lesser extent, Amazon and Barnes & Noble, there seems little reason for Tim Cook and Co. to sweat it out this holiday season.

My mother went into our tech-product tour wanting either an iPad or iPad Mini, and she emerged from a whirlwind presentation of alternatives still wanting an Apple tablet.

See TheStreet's review of the iPad Mini and the iPad

-- Written by Antoine Gara in New York
4 of 4

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG
DELL $0.00 0.00%
AAPL $109.37 -0.91%
AMZN $499.33 -1.10%
BKS $15.99 0.88%
GOOG $599.17 -1.20%

Markets

Chart of I:DJI
DOW 16,131.04 -243.72 -1.49%
S&P 500 1,930.77 -20.36 -1.04%
NASDAQ 4,708.6950 -24.8020 -0.52%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs