Dec. 3, 2012
/PRNewswire-USNewswire/ -- Blue Cross and Blue Shield of
(Blue Cross) today announced the appointment of
as its senior vice president, commercial markets. In this role he will be responsible for providing leadership for sales, marketing and product development, and will serve as a member of Blue Cross' operating committee.
Corkum comes to Blue Cross with extensive experience in health care, sales and account management. He most recently comes from Aetna International,
, as group managing director he was responsible for health and specialty product sales and led all business segments including individual, small and large accounts. He also served in various leadership roles with Aetna and Prudential Healthcare.
"David brings a wealth of industry expertise and leadership experience to this role," said
, Blue Cross chief operating officer. "We are very pleased to leverage his deep knowledge and strategic capabilities as we continue improving the customer experience in a steadily evolving health care environment."
A native of
, Corkum has a B.S. degree in finance from
Blue Cross and Blue Shield of Minnesota, with headquarters in the St. Paul suburb of Eagan, was chartered in 1933 as Minnesota's first health plan and continues to carry out its charter mission today as a health company: to promote a wider, more economical and timely availability of health services for the people of Minnesota. Blue Cross is a not-for-profit, taxable organization. Blue Cross and Blue Shield of Minnesota is an independent licensee of the Blue Cross and Blue Shield Association, headquartered in Chicago. Go to bluecrossmn.com to learn more about Blue Cross and Blue Shield of Minnesota.
SOURCE Blue Cross and Blue Shield of