This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Hertz Launches Industry First App To Streamline Customers' Online Experience

PARK RIDGE, N.J., Nov. 29, 2012 /PRNewswire/ -- In a continued focus on technology, the Hertz Corporation (NYSE: HTZ) announced today it has re-launched the Company's car rental and car sharing websites, to enable all Hertz.com and HertzOnDemand.com users to have a consistent brand and rich user experience regardless of whether they access a site through their personal computer, mobile phone or tablet. As customers increasingly visit Hertz websites while traveling or on-the-go, the importance of a streamlined experience that is responsive to the type of device being used has grown. Hertz is excited to be the first in the rental car and travel industries to implement responsive design technology.

(Logo:  http://photos.prnewswire.com/prnh/20110810/NY50373LOGO )

"Hertz is far ahead of the competition in our quest to provide the most streamlined experience for the variety of devices customers use to rent vehicles," commented Hertz Chairman and Chief Executive Officer, Mark P. Frissora. "We've proactively implemented responsive design technology to create a user-friendly experience no matter how customers access Hertz, whether on a PC, touch-screen mobile device, or tablet.  In addition, the new technology makes it easy for customers to interact with Hertz while significantly improving our ability to replicate optimal processes, content presentation and design for new booking platforms."    

Switching Hertz's online experience to responsive design technology enables Hertz's in-house ecommerce team to build and make changes once for multiple devices and platforms. Every device will have the same Hertz functionality while the content will be presented in an environment best suited for the end-users device. The responsive design technology enables Hertz to streamline its mobile strategies and build a foundation to bridge the gap between the desktop and mobile experience. Hertz is also breaking through when it comes to innovation, implementing this overhaul in just three months — typically, this type of project is projected to take at least six months.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

Chart of I:DJI
DOW 17,630.27 +189.68 1.09%
S&P 500 2,093.25 +25.61 1.24%
NASDAQ 5,089.2060 +49.43 0.98%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs