Pershing Awarded Gold Class Certification By The Customer Service Institute Of America (CSIA)
JERSEY CITY, N.J., Nov. 29, 2012 /PRNewswire/ -- Pershing LLC, a BNY Mellon company, has been awarded the Gold Class certification in 2012 as a Customer Service Organization in recognition of its world-class customer service and quality management processes. Pershing achieved the highest score CSIA has ever awarded to an organization, and is now the first Gold Class certified financial services company in the U.S., and only the third company ever to achieve this certification. This is also the third consecutive year that the CSIA has honored Pershing for excellence in customer service.
"Customer service is at the center of everything we do at Pershing and is consistent with BNY Mellon's 'client-first' focus," said Edward Piscina, managing director and chief quality officer at Pershing. "Achieving the best assessment score of any company ever is a testament to the innovative and dedicated service we deliver to our customers."
The CSIA Gold Class certification is the result of an extensive assessment of Pershing's customer service operations—measuring how the firm has improved both its service practices and management education throughout the year. Some noteworthy enhancements include:
- Establishing a "first call resolution" metric to drive delivery of real-time solutions to customer inquiries
- Implementing text analysis software to examine and improve online customer service interactions
- Publishing customer care standards on Pershing's website; and instituting an associate scorecard to help employees understand their performance
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