This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Luna Enhances Brand With New Website

Luna Innovations Incorporated (NASDAQ: LUNA) today introduced a new website that, along with a fresh rebrand, more clearly defines the company’s vision, capabilities and market position.

The website,, better organizes content around Luna’s main technologies -- fiber-optic testing, fiber-optic sensing, fiber-optic shape sensing and secure computing and communications – as well as new technology development in sensing, health sciences and materials. The site is part of a brand overhaul that includes a new logo and tagline, “Defying Impossible,” which speaks to Luna’s quest to challenge convention and do things others have deemed too difficult to achieve.

“We have redesigned our image and created this new website to more effectively present the Luna brand, providing compelling content about what makes us stand apart,” said My Chung, Luna’s CEO. “As we move forward, we will continue to develop content and optimize the website’s search potential to broaden our awareness, further strengthen our position in the market, reinforce and build our brand, and distinguish ourselves among competitors.”

The website includes additional information about Luna’s market segments and products and services. It also has content dedicated to investors.

The new look and reorganized content supports the company’s strategy to be the leading provider of sensing systems for composite manufacturing, the leading supplier of fiber-optic sensing technology for robotic and non-robotic minimally invasive surgical systems, and the leading choice to ensure the integrity of integrated circuits used in defense systems.

The website better serves the company’s growing customer base and strengthens its sales efforts through intuitive navigation, giving visitors easy access to technology solutions, product enhancements and new technology development. The new site aligns Luna’s online presence with other marketing efforts that include public relations, media outreach, trade show participation and industry whitepapers.

“In the past investors, customers and other key audiences have not fully understood our remarkable capabilities,” Chung said. “The new site, complementing our rebranding, presents this information more clearly and helps to educate website visitors about the benefits of our technologies and the value we bring to a marketplace searching for solutions.”

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free


Chart of I:DJI
DOW 17,050.75 +138.46 0.82%
S&P 500 2,013.43 +15.91 0.80%
NASDAQ 4,810.7880 +19.6360 0.41%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs