We're not into rumor mongering like countless others who have been wrong about what Apple TV will be and when it will come out for the last year-plus. After all, this is a product that, as far as we know, doesn't even exist.
All we can do -- unless we get a real scoop from a real source -- is speculate. Creative speculation often yields the most relevant insights. I love speculation. Kicking ideas back and forth around the water cooler that is the stock market.
TheStreet's Carlton Wilkinson wrote a nice piece last week: Apple TV: The Stuff Dreams Are Made Of.I addressed C's take in Is 2013 the end of Apple? And Dana Blankenhorn kept the hits coming with Monday's Sports Opens Door For Apple TV. If I read Dana right, he thinks Apple has the physical incarnation of Apple TV in the bag. I don't agree. He believes the real focus as Tim Cook prepares to roll this thing out is on negotiations with content owners for the right to offer unbundled programming. Dana reckons Apple can convince cable companies and content owners to do what so many consumers dream of -- unbundle their programming and offer it a la carte via Apple TV. Apple already does that via iTunes. However, it's not all that different from Netflix (NFLX) in this regard. The major similarity: Apple remains at the mercy of the major programmers; Hollywood only gives Cupertino access to a limited lineup. The most sought-after programming doesn't see the light of day on iTunes or Netflix; it only makes it to Hulu Plus and the programmers own disparate TV Everywhere ventures. The big difference: Programmers like Apple more because it charges a premium for the content it gets. That's why it receives so many new releases. For example, you can already watch the final episode of the Nickelodeon hit iCarly on iTunes, but it will cost you: Do the math. Even if you only watch moderate amounts of television, cable looks like a bargain compared to paying $4 for one episode of iCarly ($5 in HD) or $20 for standard definition, $30 for high def for the entire sixth season.
Select the service that is right for you!COMPARE ALL SERVICES
Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
- Weekly roundups
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Upgrade/downgrade alerts
Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.
- Diversified model portfolio of dividend stocks
- Alerts when market news affect the portfolio
- Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.
- Real Money + Doug Kass Plus 15 more Wall Street Pros
- Intraday commentary & news
- Ultra-actionable trading ideas
Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.
- 100+ monthly options trading ideas
- Actionable options commentary & news
- Real-time trading community
- Options TV