Nov. 27, 2012
/PRNewswire/ -- Northway Toyota presented a new Toyota Tundra pickup truck to the CURE Foundation of
today as part of Toyota's "100 Cars for Good" program. Cars for Good is a major philanthropic effort from Toyota Motor Sales,
, Inc. (NYSE: TM) that is awarding new vehicles to 100 nonprofit organizations over the course of 100 days, based on votes from the public.
The CURE Foundation aids underprivileged
residents of all ages. The group delivers healthful meals to inner-city children in the parks during the summer and in their feeding centers throughout the year. CURE visits the elderly and provides aid to residents struggling to make ends meet.
This is the second year of the 100 Cars for Good program, which kicked off in May with applicants entering for a chance to win a new Toyota. Applications were reduced to 500 finalists and certified by an independent panel of judges. Then the finalists submitted online profiles to encourage friends and supporters to vote for them on the Toyota
Facebook page, with five finalists up for consideration by the public each day.
"The new Tundra will enable us to pick up food from local food banks and transport it to our feeding centers in the city," said
, Chief Financial Officer of CURE. "It will also serve as a work truck for projects and community outreach throughout the year, such as our Farmers Market, which brings fresh fruit and vegetables to the children."
The winning vehicles come with an extended six-year, 100,000-mile Vehicle Service Agreement, courtesy of Toyota Financial Services.
"Although Toyota has a history of giving to nonprofit organizations, 100 Cars for Good was the first Toyota initiative to put the public into the driver's seat of one of their major philanthropic efforts," said
, vice president of
. "We are proud to be able to present this vehicle to C.U.R.E. to help them provide a valuable and much-needed service in the community."
, located at 727 New Louden Rd., serves customers in
and surrounding areas.
SOURCE Toyota Motor Sales,