This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Sirote & Permutt Recognized For Public/Media Relations Expertise At Regional Level

BIRMINGHAM, Ala., Nov. 20, 2012 /PRNewswire/ -- The Southeastern Chapter of the Legal Marketing Association (LMASE) has announced the winners of its annual 2012 Your Honor Awards, honoring Sirote & Permutt's marketing and communications team with a first place award in the Public/Media Relations category. As the only awards program specific to the legal profession, the LMASE Your Honor Awards recognize creativity, execution, achievement and overall excellence in legal marketing by showcasing the leading designs and creative strategies from law firms throughout the Southeast.

LMASE, which covers 10 states, received more submissions this year than any previous year. Sirote's award-winning entry, " Sirote & Permutt Honored by Ronald McDonald House," was the only campaign implemented in the state of Alabama, and it outlined the law firm's public relations efforts in working with the Ronald McDonald House Charities of Alabama (RMHCA) to promote knowledge and awareness of the charity and its largest annual fundraiser, the Heart of the House Gala. As the "2012 Heart of House Award" recipient, Sirote & Permutt was honored at this event for its annual support of RMHCA and for positively affecting the areas of health, education and the arts in the community, which the law firm does through its recently launched initiative, Sirote Supports.

Sirote & Permutt's marketing and business development department worked with its public relations firm to garner media coverage during the campaign. Public relations efforts resulted in seven news articles placed in print and online media outlets and five television morning show interviews on two stations broadcasting to 21 counties in three Southeastern states. Four radio interviews also aired on 65 radio stations throughout Alabama reaching an audience of 2.3 million people and approximately 50 percent of the state's population

The Your Honor Awards judges commented that it was refreshing to see that Sirote places as much emphasis and investment on maximizing a community angle and splitting visibility with the community organization, as it would a straight revenue-generating activity. They also added that Sirote & Permutt's campaign, which was accomplished with a short turnaround time and no additional expenses, included a clearly defined objective and well documented results that were tracked across multiple media outlets.

SOURCE Sirote & Permutt

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

Chart of I:DJI
DOW 17,689.86 -56.12 -0.32%
S&P 500 2,103.84 -4.79 -0.23%
NASDAQ 5,128.2810 -0.5040 -0.01%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs