Encouraging investors to believe in the visionLofquist funded Magnus through a combination of personal finances and debt financing from regional banks. In the beginning it was difficult to convince banks and customers to believe in Magnus' capabilities and Lofquist's vision. However, a large return on invested capital allowed the company the ability to move beyond its focus on all-natural waxes and renewable fuels to produce, package and distribute custom, all-natural animal feeds for the dairy, cattle, poultry, swine and equine industries. Today, Magnus companies convert vegetable oils into natural, renewable materials used by some of the biggest brands in business-to-business and consumer products manufacturing, distribution and marketing.
Going Green: Magnus International Group Founder Eric Lofquist Named Ernst & Young National Entrepreneur Of The Year® 2012 Distribution And Manufacturing Category Award Winner
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