Nemcova launched Happy Hearts Fund in 2006 to bring hope to the lives of children affected by natural disasters. As a survivor of the 2004 Indian Ocean Tsunami in Thailand, Nemcova witnessed the devastation of communities, families, and children. By focusing on rebuilding and building schools in areas affected by natural disasters, the fund helps provide a safe haven for children, and a sense of normalcy.On December 1, 2012, the brand will introduce a limited edition Happy Heart 30ml fragrance for $37 (SRP). $10 from the sale of each fragrance will go directly to Happy Hearts Fund. Clinique has also created a limited edition T-shirt for $16 (SRP), with the message “Make Someone Happy,” a mantra the brand hopes will inspire everyone to consider the act of giving and sharing during the holiday season. $5 from the sale of each T-shirt will go to Happy Hearts Fund. Both products will be sold in the US and Canada, exclusively.
Petra Nemcova, Founder And Chair Of Happy Hearts Fund. (Photo: Business Wire)
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