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Paper & Paperboard: Global Industry Guide

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Market Definition

The paper and paperboard market measures a country or region's total use of paper and paperboard. Paper and paperboard include newsprint, printing and writing paper, packaging paper, household and sanitary paper, and other paper and paperboard. Volumes represent the consumption of paper and paperboard in metric tonnes, and values are calculated using average annual selling price of paper and paperboard per metric tonne multiplied by consumption volumes. Any currency conversions used in the creation of this report have been calculated using constant annual average 2011 exchange rates.TABLE OF CONTENTSEXECUTIVE SUMMARY 2Market value 2Market value forecast 2Market volume 2Market volume forecast 2Geography segmentation 2 Introduction

27What is this report about? 27Who is the target reader? 27How to use this report 27Definitions 27Global Paper & Paperboard 28Market Overview 28Market Data 29Market Segmentation 31Market outlook 32Five forces analysis 34Paper & Paperboard in Asia-Pacific 40Market Overview 40Market Data 41Market Segmentation 43Market outlook 44Five forces analysis 46Paper & Paperboard in Europe 52Market Overview 52Market Data 53Market Segmentation 55Market outlook 56Five forces analysis 58Paper & Paperboard in France 64Market Overview 64Market Data 65Market Segmentation 67Market outlook 68Five forces analysis 70Macroeconomic indicators 76Paper & Paperboard in Germany 78Market Overview 78Market Data 79Market Segmentation 81Market outlook 82Five forces analysis 84Macroeconomic indicators 90Paper & Paperboard in Italy 92Market Overview 92Market Data 93Market Segmentation 95Market outlook 96Five forces analysis 98Macroeconomic indicators 104Paper & Paperboard in Japan 106Market Overview 106Market Data 107Market Segmentation 109Market outlook 110Five forces analysis 112Macroeconomic indicators 118Paper & Paperboard in Belgium 120Market Overview 120Market Data 121Market Segmentation 123Market outlook 124Five forces analysis 126Macroeconomic indicators 132Paper & Paperboard in Canada 134Market Overview 134Market Data 135Market Segmentation 137Market outlook 138Five forces analysis 140Macroeconomic indicators 146Paper & Paperboard in China 148Market Overview 148Market Data 149Market Segmentation 151Market outlook 152Five forces analysis 154Macroeconomic indicators 160Paper & Paperboard in The Netherlands 162Market Overview 162Market Data 163Market Segmentation 165Market outlook 166Five forces analysis 168Macroeconomic indicators 174Paper & Paperboard in Spain 176Market Overview 176Market Data 177Market Segmentation 179Market outlook 180Five forces analysis 182Macroeconomic indicators 188Paper & Paperboard in The United Kingdom 190Market Overview 190Market Data 191Market Segmentation 193Market outlook 194Five forces analysis 196Macroeconomic indicators 202Paper & Paperboard in The United States 204Market Overview 204Market Data 205Market Segmentation 207Market outlook 208Five forces analysis 210Macroeconomic indicators 216Company Profiles 218Leading companies 218Appendix 283Methodology 283


Table 1: Global paper & paperboard market value: $ million, 2007–11 25

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