But its expansion into mortgages could lead to increased scrutiny from the regulator. Notably, Metlife (MET - Get Report) is exiting the business of mortgage origination and servicing precisely to reduce oversight by the Fed after its plans to return capital were rejected earlier this year.
AIG's return to mortgages might be a signal that it is ready to embrace innovation once more.
The company recently unveiled its new "Brand promise" called "Bring on Tomorrow".
But its expansion into mortgages feels dangerously close to yesterday.--Written by Shanthi Bharatwaj in New York
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