This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Cramer's Action Alerts PLUS - See his portfolio and get alerts BEFORE every trade. Learn more NOW!

How to Make Twitter Better

Allow users to create tiered levels of people they follow.

You always see Tweets from people in tier one, however, in tiers two through however far Twitter decided to go with it, Tweets get rationed on the basis of time of day and number of Tweets coming from tiers two through whatever. Twitter should include other factors such as time zone and overall Tweet popularity (you don't want to miss important and/or viral stuff from accounts not in your top tier).

By going this route, Twitter puts an end to the annoying follow/unfollow dichotomy.

If somebody you follow starts Tweeting stupid political stuff around election time, you can simply banish him to a crappy tier for a few weeks. If a (cough, cough) adult film celebrity you follow Tweets too many Instagrams of herself, you can adjust the frequency with which they hit your feed.

In many ways, my idea imitates, but purposely doesn't duplicate what Facebook (FB - Get Report) did recently.

Mark Zuckerberg tweaked your Facebook feed so that you do not see every single thing every single one of your friends posts. From what I can tell, the new system works well.

I no longer get Mafia Wars and other game requests constantly. Some of my more annoying friends rarely, if ever, show up. I can, however, manually see how much I see or if I see anything at all from individual friends.

That's personalization.

Next up, better "discovery" a la Pandora (P - Get Report).

While thumbs up, thumbs down might fit the format, I want to see Twitter devise more sophisticated algorithms for suggesting other people to follow.

Right now it's pretty simple. You follow finance guys, so Twitter suggests you follow more finance guys. At least that's how it seems. If you could rate Tweets -- some or maybe all -- on several variables, Twitter could do a better job of getting the people in front of you that you should be following.

When I use Pandora, it does two extraordinary things for me.

One, it pulls up music I forgot I even liked. Two, it allows me to discover songs and artists that otherwise would not have made it across my desk. Pandora does both of these things incredibly well. Twitter doesn't.

Discovery on Twitter is not as easy and automatic as it should be.

While it has improved and keeps getting better, the user doesn't have enough control over the personalization and discovery processes. These are two areas where Facebook and Pandora outclass what Twitter.

At the time of publication the author is long FB and P.

Rocco Pendola is TheStreet's Director of Social Media. Pendola's daily contributions to TheStreet frequently appear on CNBC and at various top online properties, such as Forbes.
2 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG
FB $79.60 0.00%
P $15.43 0.00%
AAPL $129.36 0.00%
GOOG $573.64 0.00%
TSLA $199.56 0.00%

Markets

DOW 18,203.37 -85.26 -0.47%
S&P 500 2,107.78 -9.61 -0.45%
NASDAQ 4,979.9010 -28.1950 -0.56%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs