This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Hill+Knowlton Aims High With New Flight School Crisis Simulation

Hill+Knowlton Strategies (H+K) is pleased to introduce Flight School, a new comprehensive crisis simulation tool that combines H+K communications training experts, customized materials and new proprietary technology. Flight School was developed through a close collaboration between crisis communications professionals, digital strategists and engineers and provides participants in crisis exercises with the opportunity to overcome challenges in a comprehensive, timely and strategic manner.

“Flight School gives our clients an authentic, real-time crisis experience they won’t find anywhere else,” says Jane Shapiro, national service leader, corporate and crisis communications, H+K. “The key to Flight School is realism. Digital communications and social media play a key role in any crisis management and response. Flight School allows participants to interact with these elements, monitoring and utilizing social media to manage a simulated crisis situation.”

The platform’s ‘dashboard’ shows participants what would be happening in the news media, on blogs, on Twitter, and Facebook. Participants do more than just watch -- they participate. Clients can issue a press release, write a blog post, respond to clients on Twitter, or craft a post for their Facebook page. Completely secure and private, Flight School’s dashboard allows clients to interact with both traditional and social media without running the risk of posting anything publicly. This also allows them to incorporate social media managers and others responsible for front-line response directly into the simulation.

“The velocity with which information and images travel across the social web presents huge problems for the crisis communications team,” said Boyd Neil, national service leader, social media and digital communications, H+K. “Unless teams are practiced in responding with the same speed — while providing accurate context and facts — the crisis ‘story’ will be written by others.”

For additional details about Flight School and to see a video of the simulation, visit http://www.hkstrategies.com/flightschool.

About Hill+Knowlton Strategies Canada

With nine offices across the country, Hill+Knowlton Strategies ( hkstrategies.ca) is a leader in both public relations and public affairs. The company is the No. 1-rated strategic communications firm in Canada. It specializes in corporate communications, public affairs, marketing communications, crisis, energy, technology, health care, digital communications, financial communications and transactions. The only communications firm to have earned the Order of Excellence from Excellence Canada, it is also recognized as one of the 2012 Best Workplaces in Canada. Its parent company, Hill+Knowlton Strategies Inc., has 86 offices in 46 countries as well as an extensive associate network and is a member of WPP (NASDAQ: WPPGY) ( www.wpp.com), one of the world’s largest communications services groups.

Copyright Business Wire 2010

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 17,010.91 +28.32 0.17%
S&P 500 1,982.04 +3.13 0.16%
NASDAQ 4,455.6850 +10.7760 0.24%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs