Books-A-Million, Inc. (Nasdaq/NM: BAMM), one of the nation’s leading book retailers, will introduce a completely re-designed Kids-A-Million specialty department at its flagship store in Birmingham this week. Customers can tour the new 8,000 square foot Kids-A-Million on Saturday, Nov. 10, during a day of grand opening events that will include kids’ activities, games and giveaways.
|Kids-A-Million Grand Opening|
|Books-A-Million at Colonial Brookwood Village|
|780 Brookwood Village, Birmingham, AL|
|Saturday, Nov. 10, from 10 a.m. to 7 p.m.|
“Sales trends from our more than 250 stores across the country and booksamillion.com re-energized our focus on the children’s category and prompted a redesign of Kids-A-Million at our flagship store,” said Terrance G. Finley, Chief Executive Officer and President. “We hope our new Kids-A-Million will help inspire the next generation to create, play and learn.”
To celebrate the grand opening, the first 500 shoppers on November 10 will receive a free Dr. Seuss lunch bag, with one bag holding a $200 BAM! gift card. Every half hour, BAM! will raffle off prizes, including a NOOK Tablet™ and Hasbro toys, such as Furby, Disney Princess, Playmobil, Nerf and more. Raffle prizes will also include gift cards and family passes from Yogurt Mountain, McWane Science Center, Vestavia Bowl, Rave Movie Theater, Dreamcakes, Taziki’s, iJump and many more. Millionaire’s Club Card members will also receive at least 20% off their entire purchase for one day only on Saturday, November 10.
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