This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Why Every Breach Is Different - Beazley Launches New Advertising Campaign For Beazley Breach Response

SAN FRANCISCO, Nov. 7, 2012 /PRNewswire/ -- Beazley, a leading insurer of data privacy and network security risks, has launched a new advertising campaign for its Beazley Breach Response (BBR) data breach solution.  Based on real examples, the campaign focuses on the wide variety of ways in which personally identifiable information can be lost or stolen, underlining the need for a trusted and capable partner that can marshal a comprehensive and coordinated response to a breach.

Beazley has also created a microsite – http://www.everybreachisdifferent.com/ – which contains more information about the risks that data breaches pose to organizations, both financial and reputational, and the way in which BBR meets the challenge. The scale of the problem is enormous: according to data assembled by Privacy Rights Clearinghouse, more than 563,000,000 personal records have been breached in the United States since 2005.       

Beazley began underwriting cyber liability insurance in 2007 and to date has helped clients manage more than 450 breaches, many of them involving hundreds of thousands of customer records.

Mike Donovan, head of the Technology, Media & Business Services team at Beazley that developed BBR, said: "The main point that we are seeking to make through this advertising is that data breaches take many forms, leaving organizations that are unprepared scrambling to respond.  When a breach occurs, the affected organization needs a response that is rapid, thorough and coordinated – and that is what we aim to provide." 

The advertisements can be viewed at https://www.beazley.com/bbradvertising.  They will run in a variety of trade press publications over the next six months, including Modern Healthcare, The Chronicle of Higher Education, University Business, Chain Store Age, Business Insurance, and Leader's Edge.

Note to editors:

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

Chart of I:DJI
DOW 17,726.04 +95.77 0.54%
S&P 500 2,103.00 +9.75 0.47%
NASDAQ 5,098.3210 +9.1150 0.18%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs