Lowe’s announced today it will donate $500,000 to support American Red Cross relief efforts in response to Hurricane Sandy. As part of Lowe’s $1 million commitment to assist hurricane victims, last week Lowe’s pledged to match the earnings of five-time Sprint Cup champion Jimmie Johnson from Sunday’s NASCAR race at Texas Motor Speedway. Johnson earned $492,086 for winning the race. Lowe’s rounded up that amount to donate $500,000 to the American Red Cross through the Lowe’s Racing for Relief program.
Lowe's pledges donations in advance of disasters and also provides the support of Lowe's Heroes to help the American Red Cross respond immediately in local communities.
Johnson and Hendrick Motorsports together will donate an additional $48,000 to the Red Cross. The Lowe’s and Team 48 donations will help provide food, shelter, emotional support and other assistance to those affected by Hurricane Sandy. In addition, Lowe’s stores throughout the United States are accepting donations to the Red Cross at every register. Donors also can contribute at Lowes.com.
“The Red Cross has been on the ground providing aid and comfort to hundreds of thousands of people since Sandy’s arrival last week,” said Joan Higginbotham, Lowe’s director of community relations. “As a longstanding partner, we’re grateful for their leadership and will continue to support their efforts to get help quickly to those in need.”
Lowe’s will use the remaining $500,000 from its $1 million commitment to provide both immediate and long-term support to local communities across the Northeast. Lowe’s will fund projects in areas with the greatest need as identified by its national nonprofit partners.As a member of the Red Cross’ Annual Disaster Giving Program, Lowe’s pledges donations on an ongoing basis in advance of disasters to help ensure the Red Cross can take immediate action. Lowe’s partners with Team 48 to provide additional support through the Lowe’s Racing for Relief program. With today’s $500,000 donation, Lowe’s Racing for Relief has raised more than $1.25 million to help the Red Cross assist communities in need. Since the beginning of its Hurricane Sandy operations, the Red Cross has served more than 1 million meals and provided more than 92,000 overnight shelter stays in New York, New Jersey, Rhode Island, Pennsylvania, Connecticut, West Virginia and Ohio.
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