Blackbaud, Inc. (NASDAQ: BLKB) today announced that charitable giving remained relatively flat through September 2012. Overall charitable giving fell 3.1% and online giving grew slightly by 2.7% in the three months ending September 2012 as compared to the same period a year ago.
Continuing uncertainty about the economy and the outcome of the fall elections appear to be having a large impact on charitable fundraising. "The recession is continuing to hurt people," said Chuck Longfield, Blackbaud’s chief scientist and founder of The Blackbaud Index. "Things are challenging now across most nonprofit sub-sectors, with most nonprofits doing the best they can to hold their own and donors doing the same." Nonprofits also are finding it "very difficult to find new donors, but doing a decent job holding onto the donors they have” he said.
Blackbaud also released a report focused on fundraising trends based on monthly findings from The Blackbaud Index and featuring commentary from Patrick Bassett, president of the National Association of Independent Schools (NAIS), Karla Williams, principal of The Williams Group and Kimberly Kubik, director of advancement at Shady Hill School in Cambridge, Mass. In addition, a new specialty index focused on K-12 Independent Schools was launched today and will be updated monthly going forward.
The Blackbaud Index of Charitable Giving and The Blackbaud Index of Online Giving are updated on the first of each month (or the next business day) and are based on a three-month moving average of year-over-year percent changes in US-based charitable giving. They represent the most comprehensive and timely sources of charitable giving available. To subscribe to monthly email or text alerts, or to read about the methodology, visit www.blackbaud.com/blackbaudindex.The Blackbaud Index of Charitable Giving The Blackbaud Index of Charitable Giving reports that overall charitable revenue decreased 3.1% for the three months ending September 2012, as compared to the same period in 2011. This trend is based on $8.3 billion in 12 months’ revenue from 2,931 nonprofit organizations.