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Digi International (NASDAQ: DGII) today announced the purchase of Chicago-based Etherios, Inc., a salesforce.com Platinum Partner and creator of The Social Machine®, a revolutionary new cloud-based method for integrating machines into core business processes via the Salesforce Service Cloud. Combining the iDigi® Device Cloud™ with The Social Machine® will enable almost any machine, anywhere in the world, to connect rapidly and easily to the Service Cloud. By enabling real-time machine interactions with organizations’ workflows, customers will be able to benefit dramatically through improved asset management, greater machine uptime and the ability to offer proactive customer service.
“Etherios is a world-class cloud computing services provider with a proven track record of successful domestic and global deployments,” said Joe Dunsmore, CEO, Digi International. “We believe Digi’s deep device expertise combined with Etherios’ ability to integrate devices directly into an organization’s core business processes via the industry’s leading cloud-based CRM system can be an M2M game changer.”
Etherios helps transform organizations through the implementation of cloud computing technologies. Etherios delivers success to its global customer base by providing operational strategy, technical design and architecture, implementation and change management services.
“The combination of Digi and Etherios provides us with an exciting opportunity to deliver unmatched expertise in the M2M market,” said Mike Dannenfeldt, CEO, Etherios. “We believe when we combine Digi's device knowledge and iDigi Device Cloud with The Social Machine® it will serve as a positive, disruptive force in the industry. We are thrilled to be joining with Digi to deliver highly innovative solutions to benefit our combined, global customer base."
Etherios’ most recent innovation, The Social Machine®, enables organizations to extend the Customer Relationship Management (CRM) system out to the connected asset. Through real-time monitoring of connected assets, The Social Machine® is able to proactively create and route cases based on alerts, alarms and errors through workflows and escalation rules defined specifically by asset type.