, the interactive retailer of customized stuffed animals, announced today the continuation of its support for JDRF in honor of National Diabetes Awareness Month. Throughout November, Build-A-Bear Workshop Guests are invited to support JDRF by adding $1 or more to their total purchase at Build-A-Bear Workshop stores in the United States and online at
. Over the last nine years, the Build-A-Bear Workshop Foundation has donated more than $700,000 to JDRF. All store locations in Canada will also be offering special purple satin hearts available for $1 to support JDRF.
Each year, approximately 15,000 children are diagnosed with Type 1 diabetes (T1D) in the United States - that is roughly 40 children per day. “At Build-A-Bear Workshop, children are at the heart of what we do. We are proud to provide our Guests the opportunity to support causes that help children, like JDRF,” said Maxine Clark, Build-A-Bear Workshop founder and chief executive bear. “We join with JDRF in their dedicated efforts to finding a cure for this disease which affects so many children and their families.”
The goal of JDRF is to improve the lives of all people affected by T1D by accelerating progress on the most promising opportunities for curing, better treating and preventing T1D. As many as 3 million people in the United States are affected by an autoimmune disease and JDRF hopes to improve their lives through their research funding. Build-A-Bear Workshop invites Guests to join in support of the leading global organization focused on T1D research. Funds raised throughout November will be directed to JDRF chapters throughout North America. Since its founding in 1970, JDRF has awarded more than $1.6 billion to diabetes research worldwide.
“Through the support of the Build-A-Bear Workshop Foundation, Build-A-Bear Workshop and its Guests, JDRF would like to express our sincere gratitude for their continued generosity in funding type 1 diabetes research,” said Deb Gokie, national director of corporate partnership development for JDRF. “Every dollar donated through this campaign, whether in store or online, makes a tremendous impact on our research funding, helping to improve the lives of children and adults living with type 1 diabetes, while working toward a cure.”