WebMediaBrands Inc., (Nasdaq:WEBM) today announced that Niranjan Nagar, Head of Games & Apps, Global Vertical Marketing at Facebook, and Gabriel Leydon, CEO and Co-Founder of Machine Zone, will be the keynote speakers at Social Gaming & Gambling Summit (#SGSConf), December 13-14 in Los Angeles.
Nagar will discuss his Facebook marketing strategy and Facebook’s new mobile initiatives during his session, A View From the Top. Leydon will share Machine Zone’s history of creating successful text-based games in his session, How to Build Games for the Core, Active Gamer that Keep them Playing and Spending Money.
Attendees will learn the strategies and tactics needed to increase the profitability and awareness of their social games.
“Social gaming and mobile real-money gambling is shaping up to be the biggest opportunity for game developers since the advent of the Facebook platform,” said Alan Meckler, Chairman and CEO of WebMediaBrands. “By focusing on the entire spectrum of engagement, retention and monetization issues at the intersection of social gaming and real-money casino-style games, Social Gaming & Gambling Summit is the one show attendees can’t afford to miss.”This year's conference will provide attendees with insight and advice from the brightest minds in the gaming and gambling industries. Additional speakers include professionals from Adobe, Heyzap, Cloudant, Swrve, Arkadium, GoPlay, PapayaMobile, GREE International, and Sulake. Featured panel sessions include: