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Qihoo 360 Technology Co. Ltd. (QIHU): Today's Featured Internet Winner

Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model.

Qihoo 360 Technology (QIHU) pushed the Internet industry higher today making it today's featured internet winner. The industry as a whole closed the day down 1.1%. By the end of trading, Qihoo 360 Technology rose 25 cents (1.2%) to $20.57 on light volume. Throughout the day, 1.7 million shares of Qihoo 360 Technology exchanged hands as compared to its average daily volume of 2.3 million shares. The stock ranged in a price between $20.03-$21.03 after having opened the day at $20.28 as compared to the previous trading day's close of $20.32. Other companies within the Internet industry that increased today were: Keynote Systems (KEYN), up 9.3%, Crexendo (EXE), up 8.6%, ClickSoftware Technologies (CKSW), up 6.5%, and CafePress (PRSS), up 5%.

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Qihoo 360 Technology Co. Ltd. provides Internet and mobile security products in the People's Republic of China. Qihoo 360 Technology has a market cap of $2.43 billion and is part of the technology sector. The company has a P/E ratio of 59.8, below the average internet industry P/E ratio of 104.2 and above the S&P 500 P/E ratio of 17.7. Shares are up 29.5% year to date as of the close of trading on Tuesday. Currently there are six analysts that rate Qihoo 360 Technology a buy, no analysts rate it a sell, and one rates it a hold.

TheStreet Ratings rates Qihoo 360 Technology as a hold. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures and expanding profit margins. However, as a counter to these strengths, we find that the growth in the company's net income has been quite unimpressive.

On the negative front, Rediff.com India (REDF), down 39%, Sify Technologies (SIFY), down 18.1%, Deltathree (DDDC), down 13%, and QuinStreet (QNST), down 11.3%, were all laggards within the internet industry with Baidu (BIDU) being today's internet industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx (FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology (REW).

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