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2013 MAZDA CX-5 -- FUN, FUNCTIONAL AND FEARSOME -- AT 2012 SEMA SHOW

LAS VEGAS, Oct. 30, 2012 /PRNewswire/ -- The first Mazda to fully incorporate SKYACTIV®1 TECHNOLOGY, the brand's engineering philosophy that strength, safety and performance can still equate to fuel efficiency, the 2013 CX-5 was built completely new, from sketch book to sheet metal.  With Mazda North American Operations' (MNAO) Irvine-based Design team behind the helm, the same treatment was given to the CX-5 models which make their global debut this week at the 2012 Specialty Equipment Market Association (SEMA) Show.

"The CX-5 is all Mazda – from its KODO design language to its inspired driving ability – and was the perfect 'clean slate' vehicle from which our Southern California team could create the concept vehicles you see here today," said Derek Jenkins, director, MNAO Design.

CX-5 180 Southern California has a way of being everything for everyone with its rare ability in acting like a four-season play palace – all in the same day.  From the ocean sand to the sandy desert, from the high altitudes to the low lands, this Western region is an adventurer's paradise.  Here enters the CX-5 180.  Can't decide what to do with your "lazy" Sunday?  Do it all.  Really.  This CX-5 won't mind.  Designed to go with the flow, whether your plans be set in stone or a last-minute "Why not," the CX-5 180 is up for any task.

Outfitted with Burton Cheetah snowboards for surfing the slopes and a Rusty surfboard for shredding the surf, the CX-5 180 features a stylized topographical map of SoCal locales Big Bear Lake and Point Dume.  Seasonal statistics for the snow and surf hot spots are featured on the front doors to include temperature highs and lows, snowfall and surf rise as well as the all-important digits of GPS coordinates.  Big Bear Lake's snowy summit is featured along the left side of the vehicle with equipment-appropriate snowboards up top while Point Dume's depth details sprawl along the right-hand side with the painted-to-match surfboard topping the chart.

Highlighted by custom-crafted colors, the mapping components featured on the CX-5 180 include dark hues of Midnight and Denim to reflect depth while lighter shades of Tidal Blue and Bay Blue signify height.  Dashes of Luminous Red are used across the entire vehicle to indicate roads.  Rough or paved, the all-wheel-drive system of the CX-5 180 allows it to maneuver wherever the trail may lead.  The same red makes its way onto select spokes of the Mazda Design custom-built 20-inch black chrome alloy wheels, which are wrapped in all-season Goodyear Eagle® F1 Asymmetric 265/40R20-sized tires for added stability and style.  A custom matte red finish replaces the stock chrome of the vehicle's five-point grille and continues into the headlamps for added aggressiveness.  A satin chrome dual exhaust by Racing Beat adds a finishing touch.

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