Take-Two Interactive Software, Inc. (NASDAQ: TTWO) today announced the development of a massively multiplayer online game (MMOG) based on its successful
franchise. Through a previously announced partnership with renowned South Korean-based studio XLGAMES and under the leadership of its CEO and MMOG design luminary, Jake Song,
(working title) is being designed from the ground up as an entirely new online-only entertainment experience for the Asian market.
series creator, Firaxis Games, and XLGAMES have been lending their respective expertise and vision to developing
. Mr. Song is highly regarded for his integral role in creating the popular Korean MMORPG,
, which has attracted 43 million players. For this project, he is leading a team of more than 100 people in Seoul, making it one of the most ambitious online game development initiatives taking place in South Korea. Firaxis Games is widely known for its long and distinguished history with
, its leading strategy franchise, which has sold-in more than 11-million units worldwide, and includes the critically acclaimed and commercially successful releases of
Sid Meier’s Civilization V
Civilization V: Gods and Kings
Earlier this month, Firaxis Games launched
XCOM: Enemy Unknown
, which has received excellent reviews from consumers and the media.
“Making our intellectual property available to delight consumers wherever they are is an important component of our long-term growth strategy,” said Strauss Zelnick, Chairman and CEO of Take-Two. “Our online and mobile social projects in Asia are enabling Take-Two to further broaden its global footprint and captivate audiences across a myriad of screens, platforms and business models. If successful, these projects will enhance our core business with revenue and profit streams that are higher margin and more stable over time.”