October 24, 2012
Vincent Sider, Vice President of Social Media for
BBC Worldwide, will Open This Year's Conference
Rising Media and WebMediaBrands, producers of the AllFacebook Marketing Conference, today announced that
, Vice President of Social Media for the BBC, will open this year's
conference as the keynote speaker.
Sider will address how the BBC harnesses social technologies and explores opportunities for enhancing engagement and monetisation across a variety of social media platforms, including Facebook. In his role, Sider creates and delivers social media strategies to support the broadcast company's global brands.
AllFacebook Marketing Conference is being held on 19 November at 200 Aldersgate,
day event designed for professionals who are interested in leveraging Facebook to grow their businesses and extend the social reach of their brands. The conference is packed with case studies, practical advice
and concrete examples of how to monetise content through this social media platform.
Sider's presentation marks an exceptional opportunity to learn how one of the world's largest broadcasters is successfully leveraging social media. Attendees will walk away with advice and actionable tips to apply to their own social media strategies.
"Being responsible for the BBC's social media strategy is a mammoth task in a corporation which has so many worldwide brands," said CEO of Rising Media,
. In his opening presentation, Sider will outline why Facebook, as well as other social media platforms, are fundamental to the BBC's marketing plans and reveal just how they leverage the multitude of opportunities this presents." Additional conference speakers include professionals from Kred, Yorkshire Tea and Taylors Coffee, salesforce.com, Syncapse, Spruce Media, and more.
The AllFacebook Marketing Conference is sponsored by Adobe, Alchemy Social, and King.com.