Pitney Bowes Inc. (NYSE: PBI) today announced it has formed a new global e-commerce business group that will focus on growing its international e-commerce solutions and cross-border parcel services to help retailers create a seamless online purchasing and shipping experience for consumers. In addition, Craig Reed has been appointed to the position of vice president, Global E-commerce and will oversee the overall strategy, sales, and business development of this new international group. Reed will continue to report to Jay Oxton, president of Mail Services at Pitney Bowes.
Pitney Bowes has been in the cross-border shipping market since 2004. During the last few years, the Company has been focusing on the cross-border parcel space to meet the growing needs of retail customers as they expand their businesses around the world. The Company’s Software as a Service (SaaS) solutions help retailers sell to international customers, reduce the challenges associated with international e-commerce, and grow their business.
“The e-commerce and cross-border parcel market space is primed for tremendous growth and our new global e-commerce business group will help Pitney Bowes continue to expand the reach of our services to help retailers access global markets,” said Oxton. “I am very pleased that Craig Reed will be leading this exciting business for Pitney Bowes. He possesses a wealth of knowledge and experience in international e-commerce and we look forward to his future contributions to the business.”
Reed’s range of experience in delivering technology and services in the e-commerce space includes strategy, business development and operations, having come to Pitney Bowes in 2005 through the acquisition of Borderfree’s Clearpath Technology. During his tenure at Borderfree, Ltd., Reed was president of the company, and held a variety of additional senior management roles in business development and operations. His experience also includes working as a senior management consultant at Monitor Company in Ontario, Canada.