This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Apple: Don't Believe Haters, Hype and Hysteria

NEW YORK ( TheStreet) -- As I watched Apple (AAPL - Get Report) blow the doors off of a San Jose, Calif., convention hall, I experienced conflicting thoughts.

Tim Cook's excellent performance -- overuse of adjectives not withstanding -- and the lineup of stunning "new" Apple products does not erase long-term concerns over the company's ability to break new ground in a post-Steve Jobs world.

That said, on the basis of yesterday's event and how its offspring will impact the holiday quarter, Cook and Apple crushed it.

In fact, Apple did such an amazing job I was embarrassed for its competitors.

We've heard all sorts of hype about competitive products and consumer tastes and expectations. And, after what Apple revealed Tuesday, not one bit of it means a thing. Almost across the board, it's wholly irrelevant.

Apple's side-by-side comparison of the new iPad mini with Google's (GOOG - Get Report) Nexus 7 tablet put it all to rest.

What Springsteen said in 1980's The River holds true for Apple's so-called competition today: No wedding day smiles/no walk down the aisle/No flowers/no wedding dress.

It's a shotgun wedding. And, given the pathetic state of its opposition, Apple barely has to pull the trigger. It can put its head down, produce the most aspirational products and price them at a premium.

It doesn't matter what anybody else does.

And, more importantly, it doesn't matter what anybody else says.

I riff more about Apple's clear superiority in Apple Versus Amazon: Don't Call It a Price War, but that's not what this article is about.

This article is about the things people say. The things you read. The pieces of information that come together and, for better or worse, help inform your due diligence.

Investors need to not only ask Is it relevant?, but Is it well-thought out and rigorous?

I use one specific example here because it's apropos, but it also helps sound the caution you should exercise when reading everything from data presented as objective to opinions from guys like me.

Simply stated, consider it all for what it's worth.

For example, if you're bearish iPad mini, you might have latched onto survey results that made the rounds earlier this month.
1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.24 -0.41%
GOOG $701.43 0.82%
FB $117.81 -0.21%
TSLA $211.53 -4.96%
YHOO $36.94 2.61%


Chart of I:DJI
DOW 17,660.71 +9.45 0.05%
S&P 500 2,050.63 -0.49 -0.02%
NASDAQ 4,717.0940 -8.5450 -0.18%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs