Just over a month ago Apple unveiled its newest smartphone -- the iPhone 5 - in a blockbuster launch that set opening records for the company. Amid all the iPhone 5 hysteria, however, not everyone was cheering.
As launch numbers rolled in, investors and analysts following AT&T (T) and Verizon began to wonder aloud whether the adoption of Apple's latest smartphone would wreck telecom sector profitability and disprove an emerging notion that, after spending billions to build national networks, both carriers' investment would pay off in steadily rising profits.
Verizon's stronger-than-expected earnings signal that, for now, doom and gloom scenarios on the interplay between iPhone 5 sales and wireless carrier profitability may not be borne out.
At issue is whether the carriers can use new smartphone launches to profitably steer users onto their networks. On one hand, carriers pay in the range of $500 a phone in subsidies to handset makers like Apple to lure in customers - or to meet the terms of upgrade schedules - in a relationship that can cost big money. Over the long term, carriers expect to make their money back on subsidized handsets by way of the monthly cost of wireless contracts, and in particular, the tiered pricing of smartphone data usage.Verizon's earnings, and, in particular, record wireless revenue and profit margins prove that iPhone 5-related fears are unproven. At least for now, the company's earnings momentum continues to build. As profit margins grow, Verizon also appears to be adding new iPhone and Google Android-addicted subscribers at a faster-than-expected clip, potentially disproving a theory peddled by analysts that waves of subscriber additions and phone upgrades could turn stable telecom earnings cyclical. The results indicate that the carrier can lure subscribers onto its network using flashy iPhone and Android devices without wrecking its profit margins. That contrasts sharply with some analyst expectations, forcing some to backtrack from projections that the iPhone 5 would take the air from a so-called telecom sector dividend bubble. In the wake of Verizon's earnings, Bernstein Research's Craig Moffett suspended his thesis that Verizon's earnings momentum would tip negative on the iPhone 5 launch. "The test we all knew about was wireless margins. Even solid growth (which brings commensurately high customer acquisition cost) and a new iPhone (available for a single week in Q3) couldn't derail the [Verizon Wireless] margin juggernaut," wrote Moffett, in a Thursday note to clients. The analyst highlighted softer wireline revenue - the company still gets nearly 50% of revenue from cord-attached phones -- as a reason overall earnings estimates met expectations, in spite of Verizon Wireless's clear beat. It isn't the first time in October Moffett's had to step back from his negative outlook on the telecom sector. In March, he began handicapping Sprint's (S) eventual bankruptcy, but readily available debt financing and the company's sale to Softbank of Japan forced the analyst to suspend odds making on the carrier's demise. For now, telecom investors can breathe a sigh of relief on the impact of the iPhone 5 on carrier profit margins. The bigger question for investors and analysts to answer is whether earnings reflected Apple's issues in maintaining iPhone 5 supplies, or if they signal the math behind iPhone subsidy bearishness simply doesn't add up. Watch for AT&T's earnings to add evidence of a pickup in wireless profits or to signal iPhone-related profit risks remain. Meanwhile, the implications of a telecom sector reshuffle on Sprint's takeover and T-Mobile's merger with MetroPCS (PCS) on Verizon and AT&T's earnings outlook are yet to be fully understood, and may yet turn wireless earnings and pricing momentum negative. For more on the impact of the iPhone 5 on corporate earnings, see whether iPhone 5 sales can buyBest Buy some time. See why AT&T is still hungry for more spectrum and how a tower deal twists consolidation for more on the wireless industry. Follow @agara2004 -- Written by Antoine Gara in New York
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