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Jennifer Schulz (@Jen_Schulz), Global Head Of ECommerce, Visa Inc. (Photo: Business Wire)

Visa Inc. (NYSE: V) and 1-800-FLOWERS.COM (NASDAQ: FLWS) today announced V.me by Visa will be offered as a checkout option on the site, allowing shoppers a simple and secure way to make purchases online. 1-800-FLOWERS.COM joins a list of many V.me eCommerce merchants, making the digital wallet service more broadly available so more consumers can purchase online by simply entering a username and password.

Jennifer Schulz (@Jen_Schulz), Global Head of eCommerce, Visa Inc. (Photo: Business Wire)

Jennifer Schulz (@Jen_Schulz), Global Head of eCommerce, Visa Inc. (Photo: Business Wire)

V.me is Visa’s new digital wallet service designed to streamline the checkout process by removing the hassle of continually entering account numbers, bill-to and ship-to information. Whether shopping for shoes, clothing, movie tickets or sunglasses, the V.me checkout button is an option at a number of online merchants, including Rakuten Buy.com, StudentUniverse.com, MovieTickets.com, BlueNile.com, ShoeBuy.com, ZooStores.com, Cooking.com, 88Hours.com and Scentiments.com. V.me stores personal account information behind layers of security within Visa’s industry-leading network, so consumers can make purchases with a simple click of a mouse or touch on a mobile browser.

Consistently ranked among the top Internet retailers by Internet Retailer, 1-800-FLOWERS.COM will, like other leading eCommerce merchants, help consumers speed through the online checkout process with V.me as a preferred payment option. V.me offers merchants and consumers alike a checkout experience that delivers the security, reliability and convenience they’ve come to expect from Visa.

Ecommerce is one of the fastest growing economic sectors, with Forrester Research predicting that U.S. consumers will spend $327 billion online by 2016, up 45 percent from $226 billion this year.

“1-800-FLOWERS.COM has always been a leader in streamlining the customer experience online, and by adding V.me, we can focus on what we do best, provide great gifts appropriate for every occasion,” said Jim McCann, CEO 1-800-FLOWERS.COM. “We are committed to offering our customers the best checkout experience available.”

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