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Starwood Hotels & Resorts Worldwide Inc (HOT): Today's Featured Leisure Laggard

Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model.

Starwood Hotels & Resorts Worldwide (HOT) pushed the Leisure industry lower today making it today's featured Leisure laggard. The industry as a whole closed the day down 1%. By the end of trading, Starwood Hotels & Resorts Worldwide fell 73 cents (-1.3%) to $56.37 on light volume. Throughout the day, 1.2 million shares of Starwood Hotels & Resorts Worldwide exchanged hands as compared to its average daily volume of 2.2 million shares. The stock ranged in price between $56.34-$57.48 after having opened the day at $57.15 as compared to the previous trading day's close of $57.10. Other companies within the Leisure industry that declined today were: Chuy's Holdings (CHUY), down 6.5%, Granite City Food & Brewery (GCFB), down 4.3%, Country Style Cooking Restaurant Chain (CCSC), down 4%, and Famous Dave's of America (DAVE), down 4%.

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Starwood Hotels & Resorts Worldwide Inc. operates as a hotel and leisure company worldwide. The company operates luxury and upscale full service hotels, select-service hotels, extended stay hotels, resorts, retreats, and residences under St. Starwood Hotels & Resorts Worldwide has a market cap of $11.25 billion and is part of the services sector. The company has a P/E ratio of 19.3, equal to the average leisure industry P/E ratio and above the S&P 500 P/E ratio of 17.7. Shares are up 19.4% year to date as of the close of trading on Monday. Currently there are 14 analysts that rate Starwood Hotels & Resorts Worldwide a buy, no analysts rate it a sell, and seven rate it a hold.

TheStreet Ratings rates Starwood Hotels & Resorts Worldwide as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, reasonable valuation levels, good cash flow from operations, solid stock price performance and largely solid financial position with reasonable debt levels by most measures. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the positive front, Asia Entertainment & Resources (AERL), up 3.1%, Home Inns & Hotels Management (HMIN), up 2.9%, Melco Crown Entertainment (MPEL), up 2.6%, and Bowl America Incorporated (BWL.A), up 2.4%, were all gainers within the leisure industry with Ctrip.com International (CTRP) being today's featured leisure industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the leisure industry could consider PowerShares Dynamic Leisure&Entert (PEJ) while those bearish on the leisure industry could consider ProShares Ultra Sht Consumer Services (SCC).

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