In addition, activity in the social media marketing subsector improved 50 percent compared to a year ago but stayed flat in third quarter 2012, contributing to the E-Marketing & Search segment's 20 percent drop-off in the last three months. Nevertheless, there were several notable social media marketing deals in the quarter, for example Oracle's announced acquisition of Involver for an undisclosed sum and Gannett's acquisition of BLiNQ Media for $40 million. The largest social media marketing transaction in third quarter 2012, as well as the third largest related deal year-to-date, was Google's acquisition of Wildfire Interactive for $250 million.
A copy of the ONLINE AND MOBILE INDUSTRY M&A REPORT FOR THIRD QUARTER 2012 is available at the Berkery Noyes website.
Berkery Noyes specializes in mergers and acquisitions and financial consulting services for companies in the $25 million to $500 million range, a market that is enjoying a surge in activity. Long having been an innovator in database and research technology in M&A, Berkery Noyes has committed itself to providing more expansive and current information. The firm's research teams publish acquisition activity in the respective sectors they follow on MandAsoft.com.
About Berkery Noyes Berkery Noyes is an independent investment banking advisory firm servicing the information industry. Focused on middle-market corporations and financial sponsors, Berkery Noyes is committed to delivering a comprehensive array of industry-leading advisory services. Since its founding by Joseph W. Berkery in 1983, the firm has worked with corporate clients to grow through acquisition, divest non-core assets, and maximize shareholder returns through strategic transactions and restructurings. For private owners, Berkery Noyes helps create liquidity and execute timely exit strategies that achieve their personal and professional objectives. For more information, visit www.berkerynoyes.com.Contact Information: Peter WilsonBerkery Noyes 646-442-7966 firstname.lastname@example.org SOURCE Berkery Noyes