Perficient, Inc. (NASDAQ: PRFT), a leading information technology consulting firm serving Global 2000 and other large enterprise customers throughout North America, today announced it will attend the 2012 BAI Retail Delivery conference held Oct. 9-11, in Washington, D.C. BAI Retail Delivery is the industry’s premier event for the best thinking, research and strategic insights that have an immediate impact on retail banking. As experts in retail banking technology solutions, Perficient will discuss strategies financial institutions can employ to better understand customer needs through data integration and optimization of systems, leveraging mobile solutions, and cost cutting measures through collaboration tools.
“The financial services industry is on the heels of one of the most difficult economic slowdowns this generation has experienced. Retail banks face an entirely new competitive landscape, one that sees increased regulatory requirements and demands for improved efficiencies around functions like payments, transaction processing and data security,” said David Hastoglis, Perficient’s Financial Services National Business Group practice executive. “As non-traditional competitors emerge, retail banks that recognize the power information technology solutions can play in helping to address these challenges will experience growth and success. It’s just a matter of knowing where to start.”
Perficient industry experts will be on hand in Booth #1268 to help bank executives better understand the changing retail banking landscape. Specifically, Perficient can discuss solutions including: Big Data and analytics, which can help banks gain a 360-degree view of their customers; portal and content management solutions that enable better institutional collaboration, efficient communication, and business decision making; and mobile banking solutions, which drive improved customer loyalty and engagement.
In conjunction with BAI Retail Delivery, Perficient will offer its recently-released white paper “Mobile Payments in the Banking Industry” to help bank executives address the mobile banking trend. This whitepaper provides six key considerations for financial institutions looking to drive a successful mobile payments strategy. The whitepaper is also available for download via www.perficient.com/bai.“One of the biggest trends we’re seeing in retail banking today is the growing use of smart phones to enable consumers’ desire for self-service as well as the growing adoption of mobile wallets as a preferred method of payment for consumers,” said Mike Panzarella, director of industry solutions for Perficient’s Financial Services National Business Group. “Banks have to interact with the customer in a way the customer prefers, and as a result, they must optimize their mobile offerings in order to compete and stay relevant. This whitepaper is designed to help retail bank executives frame their mobile banking strategies against the industry in general, and ensure they’re providing a positive customer experience that will drive engagement and increase loyalty.”