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TheStreet Open House

Jack In The Box® Launches Loaded Breakfast Sandwich

The already expansive breakfast menu at Jack in the Box® restaurants just got a LOT bigger thanks to the chain’s new Loaded Breakfast Sandwich. Now available for a limited time, the Loaded Breakfast Sandwich features bacon, American cheese, ham, two eggs and a country-grilled sausage patty on the chain’s signature Sourdough bread.

“This is a big sandwich that will satisfy even the heartiest of appetites,” said Peter Tremblay, division vice president of brand strategy for Jack in the Box Inc. “We have a lot of variety on our breakfast menu, from biscuit and croissant sandwiches to our Jumbo Breakfast Platter. The new Loaded Breakfast Sandwich features three popular breakfast meats and is packed with 36 grams of protein, making it one of our most filling options.”

The new Loaded Breakfast Sandwich is one of two new products that Jack in the Box introduced in the past week that are served on the chain’s signature Sourdough bread. On Sept. 27, Jack in the Box launched its Sourdough Cheesesteak Melt. With the full Jack in the Box menu, including breakfast, available all day every day, guests can enjoy either new product for breakfast, lunch or dinner or as a late-night meal.

[ Note to media: The Loaded Breakfast Sandwich is not available in Baton Rouge, Charlotte, Greenville/Spartanburg, Nashville, St. Louis, Kansas City, Oklahoma City, Tulsa and Cincinnati. A high-resolution photo of the Loaded Breakfast Sandwich is available at http://www.jackinthebox.com/corporate/press-room/photo-gallery/.]

About Jack in the Box Inc.

Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box® restaurants, one of the nation’s largest hamburger chains, with more than 2,200 restaurants in 21 states. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill®, a leader in fast-casual dining, with more than 600 restaurants in 42 states and the District of Columbia. For more information on Jack in the Box and Qdoba, including franchising opportunities, visit www.jackinthebox.com or www.qdoba.com.

Copyright Business Wire 2010

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