This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Car Buying For Women Continues To Be Time-Consuming And Complicated, According To Survey

“Quick” and “effortless” are not words being used by many women when discussing their last car purchase, according to a recent poll conducted for CarMax, Inc. (NYSE: KMX), the nation’s largest retailer of used cars. Nearly a quarter of the women surveyed said their last car purchase was a hassle, and many others felt they lacked a fair and reasonable trade-in value, financing, and purchase price. These results are similar to responses from women over the past few years.

“Women often commit a lot of time, research and thought into a vehicle purchase, and want to feel confident in their decision,” says Donna Wassel, Southwest regional vice president of CarMax. “With research tools, transparency and no-haggle prices offered by CarMax, shoppers can have a smooth, straightforward purchase they can feel good about.”

The following are the results of the recent poll that asked women: Thinking about the last time that you bought a car, which of the following was most missing?

             

Response

 

Percentage in 2012

 

Percentage in 2011

 

Percentage in 2009

A quick, effortless transaction   24   26   25
A fair trade-in value   18   15   19
A reasonable finance rate   17   13   13
Low, fair pricing   15   15   13
A trustworthy salesperson   12   15   15
Respect   2   3   2
     

All of the surveys were conducted by Ipsos Public Affairs on behalf of CarMax. Each national sample consisted of more than 500 U.S. women, aged 18 and older who were interviewed online in September 2012, October 2011, and August 2009. In this year’s survey, 11 percent of respondents had not purchased a vehicle, while 13 percent had not purchased a vehicle in the 2009 and 2011 surveys.

1 of 3

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
DOW 17,031.14 +43.63 0.26%
S&P 500 1,984.13 -1.41 -0.07%
NASDAQ 4,518.9020 -48.6960 -1.07%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs