Who's doing the work?
Kitchen renovation is a major project, and most homeowners recognize that it calls for professional help. Nationwide, 81% of homeowners surveyed reported hiring one or more service providers to do the work. Of homeowners on Houzz, 57% are planning to hire a general contractor, about a third plan to hire a
Overall, 42% reported outsourcing every aspect of the project to a professional. Homeowners on the East Coast and in California reported the highest rates of outsourcing their kitchen renovation in its entirety to a professional: 55% of homeowners in Miami and Los Angeles, 54% in New York and 53% in Philadelphia and San Francisco.
Mountain and Pacific Northwest residents are more likely to do at least some of the work themselves, with only 30% of homeowners in Denver and Salt Lake City outsourcing their kitchen remodel completely. Similarly, only 33% of Seattle residents and 34% of those surveyed in the Portland metro area are choosing to hire a professional to do all of the work.
Home Remodel as Investment?
When we surveyed the Houzz community of more than 7 million homeowners about their remodeling plans and budgets, we felt reasonably certain that return on investment would be a key theme. After all, economic indicators such as the government's latest report on job growth suggest that consumers might be well advised to watch every penny.