This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

DISH's Marketing VP, Alfredo Rodriguez To Be Featured Keynote Interview Guest At The Tenth Annual Hispanic Television Summit

NEW YORK, Sept. 21, 2012 /PRNewswire/ -- A leading pay television marketing executive, Alfredo Rodriguez, Vice President of Marketing at DISH will be the mid-morning featured keynote interview guest at the Tenth Annual Hispanic Television Summit, presented by two television industry publications, Broadcasting & Cable and Multichannel News. The interview will focus on DISH's commitment to advertising to the Hispanic audience.

Louis Hillelson, the Group Publisher for the two publications said, "Mr. Rodriguez represents one of the largest Hispanic advertising budgets in the country. DISH is being featured for their understanding of the importance to serve Latino viewers as well as for their commitment to growing the Hispanic segment within the pay television services category."

Hillelson continued, "Each year at this summit, we seek to feature a leading executive from one of the top advertisers in Hispanic TV. It is curious to recognize that some of the largest investors in Hispanic television advertising are pay TV companies. DISH is not only the leading advertiser in their category, but is also one of the largest advertisers, second only to P&G." (Source: Hispanic Fact Pack 2012, Advertising Age).

The interview will be conducted as part of the morning's sessions at the Tenth Annual Hispanic Television Summit, to be held at the Marriott Marquis Hotel in Times Square of New York City on Wednesday, October 3, 2012

Previous Summits have featured other advertisers including P&G, Kraft, AT&T Wireless, Sprint, Levi's and others. This year will be the first time that a pay TV provider will be featured in this role within the Summit agenda.

"I'm pleased to have the opportunity to speak in this summit and be amongst a group of industry leaders dedicated to providing entertainment and educational alternatives to the Latino consumer," said Alfredo Rodriguez. "At DISH, we have placed a significant focus on this dynamic consumer segment and strive to deliver products and services specifically addressing the variety of needs of Latinos in the U.S."

The Hispanic Television Summit has been presented annually since 2003. It has become a "must attend" event for those in the business of television and digital video targeted to the US Hispanic and Latin American viewing audience. It attracts about 500 attendees from across the country, Latin America and Spain.

The Summit is being produced for the tenth time by the Schramm Marketing Group, a NY-based marketing services company which includes Hispanic marketing among its specialties.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.99 0.31%
FB $102.01 0.10%
GOOG $682.40 -0.10%
TSLA $151.04 0.38%
YHOO $27.04 1.05%


Chart of I:DJI
DOW 15,973.84 +313.66 2.00%
S&P 500 1,864.78 +35.70 1.95%
NASDAQ 4,337.5120 +70.6750 1.66%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs