Sept. 20, 2012
/PRNewswire/ -- Electus International, the global distribution arm of
's multimedia studio Electus, an operating business of IAC (Nasdaq: IACI) today announced an exclusive agreement with Netflix, Inc. to make available
's comedic documentary
to watch instantly in the U.S. U.K. and
The film will be available to members of Netflix, the world's leading Internet subscription service for enjoying TV series and films, as of
Friday, September 21, 2012
. In addition to the exclusive rights deal, Netflix has also acquired the worldwide SVOD rights to the film on a non-exclusive basis.
"Netflix has quickly become the home for the biggest stars in entertainment as they continue to offer their customers first run premium content and expand their footprint on a global scale," said
, President of Electus International. "We are very proud to partner with Netflix to bring
, a highly relatable, comedic film to this platform as it is sure to amuse and entertain viewers all over the world."
"We couldn't be more thrilled that Netflix is the exclusive subscription destination for
. We're confident that our members in the U.S., U.K. and
and Spurlock's comedic expose," said
, Vice President of Content Acquisition.
After its world premiere at the Tribeca Film Festival in
was released theatrically for a limited run throughout the country on
, 2012. The film is written, directed and produced by
Super Size Me, The Greatest Movie Ever Sold
) and executive produced by DumbDumb co-founders
and Electus founder,
. Electus' global distribution arm, Electus International has secured the worldwide distribution rights for the film.
In the age of manscaping, metrosexuals, fancy men's day spas, and high-end grooming products galore,
is a witty, provocative and highly-entertaining glimpse into what it means to be a man in a world where the definition of masculinity has become as diverse as a hipster's facial hair in
. With his signature humor and insight, Spurlock combs over the follicles of men's idiosyncratic grooming habits, opening up a dialogue about men's unique approach to self-image.
An expose of comic proportions,
follows Arnett and Bateman to the spa as they undergo various beautification rituals while offering amusing stories and observations about elusive male bathroom secrets.
The film highlights a wide range of men including champion beardsmen, longtime barbershop owners, known metrosexuals, mustachioed males and professional wrestlers; all intercut with candid, one-on-one interviews and commentary from actor/comedians
, as well as sociological experts and everyday men and women all of whom weigh in on everything from the growing incidence of men turning to plastic surgeons to our obsession with facial hair.
The other interview subjects featured in
, ZZ Top band members Dusty Hill and Billy Gibbons, Anthrax musician
, Cosmopolitan Editor-in-Chief
, beard expert
, champion beardsman Jack Passion, Old Spice Guy Isaiah Mustafa, Co-Founder of Movember Adam Garone, biological anthropologist
, pro-wrestler Shawn Daivari, stylist
, clothing buyer
, and salon and barbershop owners
Electus is the first integrated multimedia entertainment studio to unite producers, creators, advertisers and distributors under one roof and produce all forms of content for distribution across a variety of platforms around the world. Headed by
in partnership with IAC [NASDAQ: IACI], the company connects advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be a true partner in campaigns and content creation. Electus International, the global distribution arm of Electus, is responsible for all international sales and distribution for Electus' programming and its studio partners as well as programs and formats from other well-known 3rd party providers. For more information on Electus, visit
With more than 27 million streaming members in
the United States
, Netflix, Inc. (NASDAQ: NFLX) is the world's leading internet subscription service for enjoying movies and TV programs. For one low monthly price, Netflix members can instantly watch movies and TV programs streamed over the internet to PCs, Macs and TVs. Among the large and expanding base of devices streaming from Netflix are the Microsoft Xbox 360, Nintendo Wii and Sony PS3 consoles; an array of Blu-ray disc players, internet-connected TVs, home theatre systems, digital video recorders and internet video players; Apple iPhone, iPad and iPod touch, as well as Apple TV and Google TV. In all, more than 800 devices that stream from Netflix are available. For additional information, visit
. Follow Netflix on
/ Ter'rece Walker212.691.2800