"We appreciate Toyota's expanded commitment to help LATISM excite and support the Latino community around social media and key organization initiatives," said Ana Roca Castro, founder and chairwoman of LATISM. "Specifically around safety, we know Toyota's education efforts will have an important impact on our members and their families."The conference's location in Houston builds upon Toyota's substantial investment in Texas, including the site of Toyota Motor Manufacturing, Texas, Inc. ( TMMTX) in San Antonio where the Tundra full-size pickup and the Tacoma compact pickup are manufactured. Seven of the facility's on-site suppliers are minority joint ventures, including six locally-owned, who provide parts, materials and logistics services. TMMTX represents a $2.1 billion investment and nearly 3,000 jobs. In addition, Toyota is the name sponsor of the Toyota Center, home of the Houston Rockets and future host of the 2013 NBA All-Star game.
Toyota Returning For Second Year As LATISM Conference And Gala Sponsor, Expanding Partnership With Influential Social Media-Focused Latino Organization
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