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Old Forester Bourbon Honors Creator Through Founder’s Day

George Garvin Brown, creator of Old Forester, America’s First Bottled Bourbon, was honored today for his major contributions to the bourbon industry with the second annual Founder’s Day celebration on the campus of Brown-Forman. The special event was created to recognize Brown’s ground-breaking work in the Kentucky Bourbon industry, his dedication to community, and as the founder of what is now the Brown-Forman Corporation (NYSE:BFB) (NYSE:BFA).

As part of the Founder’s Day celebration, Old Forester honored Brown’s pioneering spirit by awarding the “George Garvin Brown Lifetime Achievement Award for Innovation Excellence and Dedication to Community” award to two deserving individuals: the late Owsley Brown II, former chairman and CEO of Brown-Forman; and to Dan Wieden, founder of Wieden+Kennedy advertising agency.

As leaders in their respective industries, Owsley Brown II and Dan Wieden each set the stage for future advancements, while operating with the highest standards and dedication to community. Owsley Brown II spent 40 years at Brown-Forman as an executive and board member and was a well-known community leader who was a major contributor to the city of Louisville’s growth and prosperity. Dan Wieden co-founded the now-global Wieden+Kennedy advertising agency, and also founded Caldera, a nonprofit arts education organization and camp for at-risk youth.

“This annual award was created to honor individuals who exhibited leadership traits that were evidenced in Brown-Forman founder George Garvin Brown – a passion for learning and leading without compromise who also recognized the importance of giving back,” said brand manager Therese McGuire.

More than 140 years ago, George Garvin Brown led the industry with his revolutionary ideas. His commitment to making quality bourbon resulted in putting Old Forster in a sealed bottle with his assurance of quality, along and his signature prominently displayed on it, just as it is today.

“Not only do we want to honor Brown’s legacy but we want to recognize those currently on the forefront of innovation and who hold the same values as Brown,” said McGuire. “We cannot think of better candidates for the George Garvin Brown Lifetime Achievement Award than this year’s recipients Owsley Brown II and Dan Wieden.”

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