Bridgeline's iAPPS Product Suite is the industry's leading Web Engagement Management (WEM) solution and only WEM platform available in either a SaaS or perpetual license that unifies Content Management, e-Commerce, e-Marketing, and analytics capabilities - enabling users to swiftly enhance and optimize the value of their web properties. The capabilities built into the iAPPS Product Suite enable digital marketers from organizations like L'Oreal, Novartis, General Electric, SunChemical, and Children's Hospital Colorado, to develop and manage more effective site and email marketing content. With iAPPS' single, unified platform, driving more effective, measurable campaigns gives marketers a distinct edge that can propel optimization of their online marketing channels.
About the Web Marketing Association
The Web Marketing Association is the producer of the WebAward Competition, and was founded in 1997 to help set the standard for Internet Marketing and development. Staffed by volunteers, the organization is made up of Internet marketing, online advertising, PR, and top web site design professionals who share an interest in improving the overall quality of online advertising, internet marketing, and website promotion. Now in its 16th year, the WebAward program is the longest running annual website award competition dedicated to naming the best Web sites in 96 industries, while setting the standard of excellence for all website development.
About Bridgeline DigitalBridgeline Digital is the developer of the award-winning iAPPS® Web Engagement Platform and related interactive solutions. The iAPPS platform deeply integrates Web Content Management, eCommerce, eMarketing, and web Analytics capabilities within the heart of mission critical websites and eCommerce web stores, enabling customers to enhance and optimize the value of their web properties. Combined with award-winning interactive development capabilities, Bridgeline helps customers cost-effectively accommodate the changing needs of today's rapidly evolving web properties; enabling them to maximize revenue, improve customer loyalty, enhance employee knowledge, and reduce operational costs.
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