KANSAS CITY, Mo.
Sept. 17, 2012
/PRNewswire/ -- This fall,
is celebrating love stories everywhere with its first ever
Falling in Love Contest
. Whether couples are turning their first pages or already have chapters behind them, Helzberg invites them to submit their love stories for the chance to win a
Helzberg Diamonds gift card to create a dream ring.
"Celebrating real love stories is the thread of our culture, and we believe everyone should have an opportunity to celebrate their own," said
, chairman and CEO of Helzberg Diamonds. "An engagement or wedding ring is really a symbol of the meaning of each couple's unique relationship, and we want to be a part of those stories."
Entrants can join the Falling in Love Contest by sharing how they fell in love and knew their significant other was "The One" at
. Love stories may be submitted
between September 17 and October 12, 2012
, and two grand prize winners will receive a
gift card to create their own dream ring. The contest is open to unmarried and married couples.
A Helzberg expert will help contest winners create a ring as unique as their love story from a large collection of loose diamonds, ring settings, anniversary and engagement ring styles and exclusive designer collections.
"Our core belief as a company is to remind others how they are loved," said Raff. "What better way to do that than by honoring their love stories?"
About Helzberg Diamonds
®, a retail and
online jewelry store
focused on customer service, was founded in 1915 and has more than 230 stores nationwide, featuring a wide selection of fine jewelry, including
diamond engagement rings
, precious gems and watches. Helzberg Diamonds takes pride in its history of offering exceptional value, exclusive designs and timeless jewelry. Helzberg Diamonds is based in
North Kansas City, Mo.
, and is part of the Berkshire Hathaway, Inc. (NYSE symbol BRK/B) family of companies. For the locations nearest you, call 1-800-HELZBERG (800-435-9237) or visit helzberg.com.
SOURCE Helzberg Diamonds