Annual fundraiser supports local charities
Sept. 17, 2012
is bringing more smiles to communities across
with the annual Smile Cookie fundraiser, benefitting local charities from coast to coast. For one week starting today,
restaurant owners will generously donate all proceeds from sales of a special smiling chocolate chunk cookie to local charities. The
treat will be helping charities, hospitals and community programs in the cities where they are sold.
What began as a way to help raise funds for the Hamilton Children's Hospital in
in 1996, has grown into a major fundraising event across
. In 2011 alone, the Smile Cookie campaign raised nearly
the United States
restaurant owners support more than 345 local charities through the campaign.
"The beauty of the Smile Cookie campaign is that this national fundraiser works on a local community level," said
, Chief Brand and Marketing Officer,
. "The cookie you buy at your local
will benefit a charity in your own community. The success of the Smile Cookie program starts with our loyal guests. With their support and with the generosity of
restaurant owners, we are able to help local community organizations do what they do best - help those in need."
For more information on how the Smile Cookie campaign supports communities across
, please visit
on Facebook at
on Twitter to join the #SmileCookie conversation.
ABOUT TIM HORTONS INC.
is one of the largest publicly-traded restaurant chains in
based on market capitalization, and the largest in
. Operating in the quick service segment of the restaurant industry,
appeals to a broad range of consumer tastes, with a menu that includes premium coffee, espresso-based hot and cold specialty drinks including lattes, cappuccinos and espresso shots, specialty teas, fruit smoothies, home-style soups, fresh Panini and classic sandwiches, wraps, hot breakfast sandwiches and fresh baked goods, including our trademark donuts. As of
had 4,071 systemwide restaurants, including 3,326 in
, 734 in
the United States
and 11 in the Gulf Cooperation Council. More information about the Company is available at
SOURCE Tim Hortons Inc.